ART OF PUBLIC SPEAKING
Product
A multimedia product that talk about the topic: The Impact of Technology on Communication and Public Speaking Culture
The video product:
Script&Story board
Start:
"Instrumental". Visual: photos of family having conversation
Me narrator:
"Good morning or good evening ladies and gentlemen, my name is FLORIEN INGABIRE and I am a mass communication student. Today we are going to discuss about, The impact of technology on communication and public speaking culture". Visual: different photos related to technology and communication.
Part 1: Have You Ever Seen?
Me narrator:
“Have you ever seen
how people used to gather in public spaces to discuss news, tell stories, or
share ideas face-to-face? In those days, family dinners were moments to catch
up, and school friends met to chat about everything. But now, everyone’s
attention has shifted to social media. Conversations are digital, and we seem
more distant from the people right in front of us”.
“Have you noticed that fewer people engage in public
debates, preferring to voice their opinions behind a screen instead of speaking
out in public”?
“Once, oral storytelling was a common family tradition, a
way to pass down knowledge and culture. Today, children are more likely to
consume stories through digital devices than hear them from family elders”.
Visual product: Motion photos of family having
conversation at home, others of public people having conversation on phones and
people dealing with their social medias. Contrasting the old days conversation
and modern one.
Part 2: Introduction to the Topic
Me narrator:
“ In our case study we are going to look at how
communication and public speaking skills, once vital, are now diminishing as
technology advances”.
“Public speaking and direct communication were once
foundational skills, shaping leaders, building relationships, and fostering
community bonds. Today, these skills are at risk as digital platforms offer a
more convenient, though less personal, alternative. The question is: are we
losing something important along the way”?
Visual elements: Short videos and images showing
people having conversation in public and others happening on internet.
Part 3: Causes of the Decline
Me narrator:
“The primary factors leading to the decline in communication
culture and public speaking, includes:
Digital Convenience: Technology allows instant
communication, often replacing real conversations. Messaging apps, social
media, and email offer faster ways to communicate without the need for
in-person interaction.
Ex: Rather than debating ideas in class or at work, people
prefer online comment threads, which lack the personal touch and nuance of
face-to-face exchanges.
Attention Economy and Shortened Attention Spans: With
endless scrolling and notifications, digital platforms encourage short bursts
of attention, diminishing our patience for extended, meaningful conversations.
Ex: Many people prefer to consume bite-sized content, like
tweets or short videos, rather than engaging in in-depth discussions or
listening to long speeches.
Virtual Meeting Culture: The rise of remote work and
virtual meetings has reduced face-to-face interactions in professional and
educational settings. Even public speaking has adapted, with presentations
often occurring online rather than in person”.
Visual elements: videos showing how people shifted to
social medias and photos showing how people give their attention to social
media in today’s world.
Part 4: Effects of the Decline on Modern Society
Me narrator:
“The decline in communication culture and public speaking
also affects individuals and communities through:
Weakened Social Bonds: With less face-to-face
communication, relationships can become superficial. People may feel isolated,
even while "connected" digitally.
Decreased Emotional Intelligence: Direct
communication teaches empathy, active listening, and emotional understanding,
which are harder to learn from digital interactions.
Lost Public Speaking Skills: As fewer people practice
public speaking, the skill becomes less common, potentially impacting
leadership, personal confidence, and civic participation.
Impact on Youth Development: Young people growing up
in a digital environment may lack essential communication skills, impacting
their educational and professional futures”.
Visual products: Animation photos showing on every
effects does the problem made to the society
Part 5: Solutions and How to Rebuild Communication
Culture
Me narrator:
“Despite technology is growing faster than ever, there are
some suggested practical steps to address the problem and help us to live in
modern world but also keeping our culture of communication and public speaking,
these includes:
Encourage Offline Communication: Promote screen-free
zones at home, schools, and workplaces to encourage real conversations.
Example: Some schools now hold “Device-Free Days” to foster
face-to-face engagement among students.
Emphasize Public Speaking Education: Schools and
workplaces can incorporate public speaking exercises to help people develop
confidence in expressing themselves.
Examle: Programs like Toastmasters International support
people in developing public speaking skills, both for personal growth and
career development.
Balance Digital and Real-Life Interactions: Encourage
social media users to balance online interactions with face-to-face
connections. Hosting in-person events, workshops, or family gatherings can
reconnect people in real time.
Promote Storytelling and Oral Traditions: Reviving
storytelling traditions or cultural discussions within families and communities
can bring back the practice of sharing ideas through spoken word”.
Visual elements: Moving mixed photos related to the
solution being said in the narration
Part 6: Conclusion
Me narrator:
“In a world where technology continues to advance, it’s
essential not to let the human touch fade away. While digital progress enriches
our lives in many ways, maintaining strong communication and public speaking
skills keeps us grounded, connected, and empathetic. We must learn to use
technology to complement! not replace the rich traditions of face-to-face
communication”.
Visual elements: video showing people having
conversation and delivering speech to the public
Me narrator:
" Again thank you for following my case study, I am FLORIEN INGABIRE, student of mass communication". Visual: a photo of me, narrator
The end:
" Instrumental". Visual: Ending image